How We Integrated Bluebella’s Shopify Plus and NetSuite in Preparation for a Record-Breaking Peak

Bluebella is an award-winning lingerie brand with operations in the UK, US, Australia, France and Italy. The company sought to optimise its operations in preparation for peak sales periods and identified a need to connect its Shopify Plus stores with NetSuite. That’s where we came into the frame as their specialist integrations partner.

Project Overview

Bluebella, a leading lingerie and fashion brand, needed to integrate their 8 Shopify Plus stores with NetSuite in preparation for upcoming peak sales periods. The 3 main drivers for this project were to future-proof their tech stack, enhance data accuracy and migrate to the new Patchworks platform. Bluebella not only requested our services because of our deep technical understanding of eCommerce, Shopify Plus, and NetSuite but also because of our unique capabilities to migrate from Patchworks’ old Tapestry platform to Core.

The Solution

Our skilled Integration Engineers built a series of automated flows for key operational processes, ensuring accurate and seamless data synchronisation between Shopify Plus and NetSuite. These included:

Inventory Services: Real-time stock level updates from NetSuite to Shopify Plus

Customer Data: Seamless transfer of customer information from Shopify Plus to NetSuite

Sales Orders: Automation of sales order transfers from Shopify Plus to NetSuite

Refunds: Real-time refund updates from NetSuite to Shopify Plus

Fulfilment: Efficient order fulfillment updates from NetSuite to Shopify Plus

Product Creation & Editing: Automated product creation and editing updates from NetSuite to Shopify Plus

Integrations

The Migration

Our Technical Team migrated Bluebella from Patchworks’ old “Tapestry” platform to the new and improved “Core”, ensuring a smooth transition. Very few agencies have the Patchworks iPaaS domain knowledge and technical capabilities to deliver this type of migration, making it a particularly exciting project to launch.

Ady Collins, CEO @ Knotted Commerce commented:

“We know how quickly Bluebella moves and how they constantly innovate to stay ahead of their competitors. With this migration onto the new Patchworks platform now behind us, we’ve removed technical barriers and positioned them to achieve their ambitious plans faster than ever. Exciting times ahead!”

The Results

Thanks to Bluebella’s new integrations they are fully equipped to handle the increased demand during the upcoming sales periods. The migration not only improved data accuracy but also created a future-proof solution that will scale with the company’s ongoing expansion and growth. The transition to Patchworks’ Core platform ensures that Bluebella will continue to get the most out of their systems, both now and in the future.